It stands in the heart of the Fashion District, blocks from Bryant Park, the theater district, Times Square, and the Empire State Building.

There are 197 rooms, custom furnished, raw and luxury all at once building upon its industrial past. All rooms have WiFi, i-Home docking stations, LCD HD TVs and full cable.

Communal areas are opulent and varied. The hotel houses its own gastronomic micro world: a prohibition style “tea” lounge, a world class silver coffee trailer, a signature restaurant, and a rooftop bar divided into three distinct sections.

Services and amenities have been scrupulously curated to fulfill both the basic and highbrow needs of its guests: magazine and book selections, state-of-the-art fitness room, business services, valet parking, affable 24-hour concierge desk, great staff and more.